Ramzan’s Slim Pickings
Which brands stood out this Ramzan?
Ramzan ads
The Hits and Misses of Ramzan 2022
"Concepts are more effective when the audience can see itself in the situations doing what the characters are doing"
How Did Ad Land Fare in Ramzan 2022?
Talha bin Hamid lists the year’s heartening and not-so-heartening Ramzan ads.
Ramzan hits and misses
Ramzan ads that grabbed us – and those that put us to sleep.
A heart-warming Ramzan?
Ad agencies got something right this Ramzan.