Media Advertising Spend FY 2022-23
Source: Aurora in consultation with industry experts
Pakistani media
Venturing Into Uncharted Waters
Exclusive: Shark Tank comes to Pakistan.
A Titan of the Pakistani Performing Arts
Remembering Talat Hussain (1940-2024).
Honouring the Legacy of Zafar Siddiqi (1948-2024)
Amir Jahangir remembers Zafar Siddiqi.
Be Smart. Be Innovative. And up the Game.
Brands must continue to wage top-of-mind warfare as far as their media presence is concerned.
Subverting Expectations – Then and Now
Are new dramas evoking PTV’s glory days?
A woman of strong opinions
A tribute to the renowned columnist, Amina Jilani (1937-2017).
For the greater good
No matter what Hollywood or Bollywood does, we have our own values which need to be reflected in our dramas and ads.