Aurora Magazine

Promoting excellence in advertising

Neelam Ghar

Stuck Between a Rock and a Hard Place

Stuck Between a Rock and a Hard Place

Despite technological advancements and the efforts of forward-facing local companies, the aspirations of most Pakistani consumers are constantly held in check by a country in a state of semi-permanent uncertainty. Updated 12 Jul, 2024 02:44pm
PTV's paradise lost

PTV's paradise lost

Examine the factors that contributed to PTV’s rise and fall. Updated 13 Apr, 2018 01:14pm
Dumbing down society

Dumbing down society

Why are we catering to the lowest common denominator, where base humour and submissive women are the order of the day? Updated 08 Aug, 2018 12:44pm