Aurora Magazine

Promoting excellence in advertising

MNCs

Downsizing on the Value

Downsizing on the Value

As inflation is set to persist, Omar Farooq reflects on how brands can still maintain their value proposition. Published
The fears are real!

The fears are real!

CEO of Activemedia on overcoming fears and launching his own experiential marketing agency. Updated
Mirroring the growth of digital

Mirroring the growth of digital

Interview with Dennis Kuperus, Global Head of Innovation, Kinetic Worldwide & Ahsan Sheikh, CEO, Kinetic Pakistan. Updated