Aurora Magazine

Promoting excellence in advertising

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A Few of My Favourite Things

A Few of My Favourite Things

Saima Saleem, Creative Director and Associate Producer at AzadFilm who leads the Communication Department at SIUT Karachi, lists her favourite ad campaigns. Published 01 Aug, 2025 11:05am
Why ‘A Woman Will Always Be Lyla’

Why ‘A Woman Will Always Be Lyla’

Despite the success of some fashion brands on social media, the lack of any attempt to differentiate may pose a longer-term problem, comments Zohra Yusuf. Updated 01 Oct, 2024 12:51pm