For the Sheer Fun Of It
From his American shores, Oswald Lucas looks at how advertising is done there and
here – and concludes Pakistani advertisers need to have much more fun.
L'Oreal Beauty Tech
Anthropic Claude and the Ethics of Human Values
Agentic AI is poised to redefine how businesses innovate, connect and lead. But first, it needs to align with human values, argues Faizan S. Syed.