Aurora Magazine

Promoting excellence in advertising

Hiring

Hired and Fired

Hired and Fired

Khalid Naseem highlights some of the common malpractices deployed by Pakistani companies. Published
Attitude Rather Than Grades

Attitude Rather Than Grades

Until Pakistan’s institutes of higher learning acknowledge the critical need to take an entirely new approach to the education they are imparting, graduates will have to learn to unlearn to succeed in their chosen career paths, argues Atiya Zaidi. Published
Are Creatives Slamming the Door?

Are Creatives Slamming the Door?

As finding and retaining creative resources becomes even harder, Arooj Anwar sheds light on the root causes of a growing crisis. Published