Aurora Magazine

Promoting excellence in advertising

Haval

Heart Over Horsepower

Heart Over Horsepower

Car advertising in Pakistan needs to take a U-turn, argues Sami Qahar. Published 30 Jul, 2025 01:45pm
Sputtering Along

Sputtering Along

Once ranked the 15th largest automotive assembler in the world, Pakistan’s auto industry is now in dire straits, writes Mazhar Mohsin Chinoy. Published 16 Jan, 2024 04:51pm
Chinese Cool

Chinese Cool

Shahzeb Hasan on how Chinese brands are breaking perceptions and capturing new markets. Published 15 Jul, 2023 11:50am