Aurora Magazine

Promoting excellence in advertising

General Pervez Musharraf

Stuck Between a Rock and a Hard Place

Stuck Between a Rock and a Hard Place

Despite technological advancements and the efforts of forward-facing local companies, the aspirations of most Pakistani consumers are constantly held in check by a country in a state of semi-permanent uncertainty. Updated 12 Jul, 2024 02:44pm
Compromised Credibility

Compromised Credibility

The last 25 years have seen a radical transformation of Pakistan’s media. Nasir Jamal traces the evolution. Published 18 Jan, 2024 09:39am