Aurora Magazine

Promoting excellence in advertising

Gen Alpha

Visions in High Octane

Visions in High Octane

Swirling in the obsolescence of gasoline-induced exhaust fumes,
Umair Kazi discerns the ultimate luxury car. Published
Uncool, But Oh So Valuable

Uncool, But Oh So Valuable

Urooj Hussain on the dangers of ignoring Gen X and Millennials in the media mix. Published
Get Ready for Gen Alpha

Get Ready for Gen Alpha

Drawing upon the contrasts between the Millennials and Gen Z, Urooj Hussain looks ahead to what brands can expect from Gen Alpha. Published