Aurora Magazine

Promoting excellence in advertising

entrepreneurs in Pakistan

The fears are real!

The fears are real!

CEO of Activemedia on overcoming fears and launching his own experiential marketing agency. Updated
Start-up and shine

Start-up and shine

The reasons behind Pakistan's success at the APICTA Awards, and what needs to be done in order to sustain it. Published
Ready for the job?

Ready for the job?

Are the efforts of a few institutions enough to prepare a whole generation of MBAs for a highly competitive job market? Updated
Raising the bar

Raising the bar

A day in the life of Junaid Malik, Founder/CEO, Nutrinysa Lifestyle. Updated
The entrepreneurship virus

The entrepreneurship virus

A lot more needs to be done in order to develop Pakistan’s entrepreneurship ecosystem. Updated
Mentoring for success

Mentoring for success

The role of mentors in the evolution of tech entrepreneurship. Updated
The new entrepreneurs

The new entrepreneurs

Profiles of three Pakistani entrepreneurs who are injecting a huge dose of innovation into startups. Updated
Starting up!

Starting up!

A self declared ‘serial entrepreneur’ on what it takes to be one. Updated