Urdu, Identity and AI
Pakistani technologists need to acquire the expertise to develop AI applications that respond to the requirements of the country and its citizens, argues Zeerak Ahmed.
decline of urdu language
“The different communities that exist within Pakistan are unhappy because their issues are being ignored and no one is trying to uplift their culture”
Sophia Khan speaks to Mohammad Ahmed Shah, President, Arts Council of Pakistan (ACP), Karachi, about the importance of cultural programming and the recent World Culture Festival.
Urdu ka Janazah
Faizan Usmani decries the lack of language proficiency among Urdu copywriters.
Interview: Umar Malik, Co-Founder & CEO and Hasan Tahir, Co-Founder & CCO, Alt Story
Umar Malik, Co-Founder &
CEO and Hasan Tahir,
Co-Founder & Chief Creative
Officer, Alt Story, speak to
Aurora about their ambitions to
be an agency of the future.
Marketing Crimes Against Language
Why are languages continuously being butchered in our communications?
Interview: Dr Pirzada Sharf Alam, ACD, Spectrum VMLY&R
What led him to write a book on the decline of Urdu in advertising.
Urdu Ka Janaza Hai
Will Urdu survive the next 25 years?