Hey Chatbot! Do I Really Need You?
Adopting AI without a clear purpose or sense of outcome can cause
more trouble than benefit, argues Alyan Khan-Yusufzai.
Chatbot
Rewrite, Repeat, Rant: A Peek into the Psyche of an AI Chatbot
What does an AI chatbot do all day?
Brands, bots and conversations
Today’s brands must be their customer’s assistant, guide and friend – and conversational marketing aims to achieve just that.
The age of adverteching
The advent of new technologies may well present Pakistani advertising with the opportunity to sparkle globally.