Aurora Magazine

Promoting excellence in advertising

Chatbot

Brands, bots and conversations

Brands, bots and conversations

Today’s brands must be their customer’s assistant, guide and friend – and conversational marketing aims to achieve just that. Updated 28 Jul, 2021 04:48pm
The age of adverteching

The age of adverteching

The advent of new technologies may well present Pakistani advertising with the opportunity to sparkle globally. Published 04 Jul, 2018 10:54am