Aurora Magazine

Promoting excellence in advertising

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Looking Good in Times of Stress

Looking Good in Times of Stress

Mamun M. Adil examines how beauty and personal care (BPC) brands are adapting their strategies to meet the changing expectations of their increasingly cost-sensitive and well-informed consumer base. Updated 24 Oct, 2023 04:01pm
Goodbye Revlon?

Goodbye Revlon?

Rashna Abdi on her memories of an iconic brand. Updated 22 Aug, 2022 09:44am