AI at Your Service
Fauzia Kerai Khan discusses how AI is redefining customisation in marketing.
AI in marketing
A Dynamic New Phase for DOOH
Ahsan Shaikh discusses how generative AI has transformed Pakistan’s OOH landscape.
Just Saying: AI, Creativity and Us
Aurora's editorial from the November-December 2024 issue.
Machine and Man
The future of marketing lies in the harmonious integration of AI and human ingenuity, comments Omar Farooq.
Humans Using AI Will Replace Humans
The marketing industry needs to think about how it can incorporate AI tools to increase productivity rather than being afraid they will replace human beings, argues Sheikh Adil Hussain.
AI and the Nightingale
Is AI advertising’s shiny new toy? Tyrone Tellis poses the question.