A Quest for Virtual Authenticity
Faizan Syed discusses the rise of virtual influencers and their impact on marketing.
ai and creativity
Seven Reasons Why AI Can Fail You
Khalid Naseem enumerates seven reasons why AI doesn’t cut it creatively.
The Human Radiance of Good Design
AI will be part of our minds but never our hearts, writes Mariam Hussain.
Communicating to the Human Heart
Corporate communications require nuance, not data, writes Farhia Jabbar.
Urdu, Identity and AI
Pakistani technologists need to acquire the expertise to develop AI applications that respond to the requirements of the country and its citizens, argues Zeerak Ahmed.
The Artificial Versus the Real
AI can certainly help us do some stuff better, but it cannot do anything
without us having done it before, writes Taimur Tajik.
Helping Young Creatives Navigate Their AI Impulses
Nagin Ansari provides a guide on when and when not to use AI.