Aurora Magazine

Promoting excellence in advertising

Ahsan Sheikh

Time to Get Phygital

Time to Get Phygital

Ahsan Sheikh warns against taking a digital-only approach. Published 11 May, 2020 01:59pm
Billboards in the starring role

Billboards in the starring role

Not long ago, OOH was viewed only as a support medium; today, it has moved centre stage in media planning. Published 05 Jun, 2018 01:43pm