Campaign Register (May-June 2023)

Client: Almas Jewelers
Brand: The Almas Woman
Brief: Build collaborations for Almas Jewelers as a contemporarybrand
Creative Agency: Bond Advertising
Creative Collaboration: Pink Tree Company
Media Agency: Bond Advertising
Creative Team: Mohsin Saeed (Pink Tree Company) Asif Hussain (Bond Advertising)
Account Team: Reem Ehteram
Media: Print, Radio, Digital

Client: Bestway Cement

Brand: Bestway Independence Day Ad
Brief: Let’s celebrate thisday by joininghands to worktowards aprosperous andsustainablePakistan based ondiscipline, integrityand reliability
Creative Agency: Synergy Dentsu
Media Agency: Synchronize Media
Creative Team: Nosheen Razzak and Maliha Chisti
Account Team: Sardar Omar and Saqib Shahzad
Media: Print

Client: Bill & Melinda Gates Foundation

Brand: Pakistan Polio Eradication Programme
Brief: Communicate thefact that the poliovaccine is halal anddispel myths
Creative Agency: Synergy Dentsu
Media Agency: Synchronize Carat
Digital Agency: Synite Digital
Creative Team: Ferrukh Syed
Account Team: Nazim Qureshi, Shoaib Hasan
Media: TV, Radio, Digital

Client: Colgate-Palmolive Pakistan

Brand: Colgate GRF
Brief: Highlight the role strong teeth play in better digestionand the absorption of essential nutrition
Creative Agency: Spectrum VMLY&R
Media Agency: Mediacom
Digital Agency: Symmetry Group
Creative Team: Asrar Alam, Ashar Ahmed, Tehseen Naqvi
Account Team: Uzma Akhtar, Hyder Ali
Media: TV, Digital, OOH

Client: Eighteen by ORA

Brand: Heights
Brief: Launch ORA Luxury Apartments
Creative Agency: Golden Circle
Media Agency: Time & Space
Digital Agency: Golden Circle
Creative Team: Naeem Raza, Zara Bangash, Sherjeel Rehman
Account Team: Mehreen Arjumand
Media: TV, Digital, OOH

Client: Fauji Cereals

Brand: Fauji Corn Flakes
Brief: Corn Flakes go with breakfast
Creative Agency: Golden Circle
Media Agency: Golden Circle
Digital Agency: Golden Circle
Creative Team: Zara Bangash, Asif Javed
Account Team: Mehreen Arjumand
Media: TV, Digital, OOH

Client: HABIBMETRO

Brand: Retail
Brief: Apply for Hajj through HABIB METRO Siratbranches
Creative Agency: Synergy Dentsu
Media Agency: Synchronize Carat
Creative Team: Syed Ferrukh, Asad Khan
Account Team: Shoaib Hasan, Saman Farook, Khizar Hayat
Media: Print

Client: Haier Pakistan

Brand: AC
Brief: Summer Launch
Creative Agency: Golden Circle
Media Agency: Blitz
Digital Agency: IO Digital
Creative Team: Naeem Raza, Sherjeel Rehman, Ibrash Ali
Account Team: Mehreen Arjumand
Media: TV, Digital, OOH

Client: Haier Pakistan

Brand: REF
Brief: Launch Twin Inverter + REF
Creative Agency: Golden Circle
Media Agency: Blitz
Digital Agency: IO Digital
Creative Team: Naeem Raza, Sherjeel Rehman, Ibrash Ali
Account Team: Mehreen Arjumand
Media: TV, Digital, OOH

Client: Haleeb Foods

Brand: Tropico
Brief: Summer Launch
Creative Agency: Golden Circle
Media Agency: Mediacom
Digital Agency: Golden Circle
Creative Team: Zara Bangash, Anum Idrees
Account Team: Mehreen Arjumand
Media: TV, Digital, OOH

Client: Honda Atlas Cars Pakistan

Brand: Honda City
Brief: Post Launch Campaign
Creative Agency: Golden Circle
Media Agency: Golden Circle
Digital Agency: Golden Circle
Creative Team: Naeem Raza, Asif Javed
Account Team: Mehreen Arjumand, Zain Ashraf
Media: Digital, OOH, Activation, Dealership activities

Client: Hyundai Nishat Motors

Brand: Hyundai Pakistan
Brief: Launch Tucson Parking Sensors
Creative Agency: Synergy advertising
Media Agency: Synchronize Carat
Creative Team: Shireen Zaidi, Areeb Altaf
Account Team: Zain ul abedin, Salman Haider
Media: Radio, Print

Client: Moiz Foods

Brand: Moiz Gurr
Brief: Promote the brand among younger audience
Creative Agency: Golden Circle
Media Agency: IG Square
Digital Agency: Golden Circle
Creative Team: Zara Bangash, Asif Javed, Waseem Amjad, Taskeen Malik
Account Team: Mehreen Arjumand
Media: TV, Digital, OOH, Activation

Client: Murree Brewery

Brand: Murree Brewery
Brief: To promote the main product line to createawareness
Creative Agency: Synergy Dentsu
Media Agency: Synchronize Media
Creative Team: Haroon Riaz and Maliha Chisti
Account Team: Sardar Omar and Saqib Shahzad
Media: Radio

Client: Nestlé Pakistan

Brand: Nestlé Pure Life
Brief: Promote awareness about healthy hydration
Creative Agency: RED Publicis
Media Agency: Publicis Media
Creative Team: Hamza Amjad
Account Team: Salman Khan Lodhi, Shaheryar Khalid
Media: Digital, OOH

Client: Pakistan State Oil

Brand: PSO Corporate
Brief: Celebrate Pakistan Day
Creative Agency: Synergy Dentsu
Media Agency: Convex Interactive
Creative Team: Ferrukh Syed, Owais Piracha, Asad Khan
Account Team: Shoaib Hasan, Faisal Alavi, Adiya Nabi
Media: Digital

Client: State Life Insurance Corporation of Pakistan

Brand: Corporate
Brief: Celebrate Pakistan Day
Creative Agency: Synergy Dentsu
Media Agency: Synchronize Carat
Creative Team: Safder Ali, Imran Khan, Owais Piracha
Account Team: Shoaib Hasan, Faisal Alavi
Media: Print

Client: Stylo Shoes

Brand: Sandals
Brief: To promote Sandal Collection 2023
Creative Agency: Golden Circle
Media Agency: IG Square
Digital Agency: Golden Circle
Creative Team: Zara Bangash, Asif Javed, Khalid Iqbal
Account Team: Mehreen Arjumand, Zain Ashraf
Media: TV, Digital, OOH