Aurora Fact File 2020
How agencies, channels and other media have fared this past year.
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Aurora Fact File 2021
About the Fact File
About the Fact File
Published in Aurora’s November-December edition every year, The Aurora Fact File contains comprehensive and authenticated data on agency positioning, client advertising spend and media advertising spend (revenue).
Client Advertising Spend - Print Media
Business Rankings: Print Media (Newspapers and Magazines)
Client Advertising Spend - Television
Business Rankings: Electronic Media (TV Channels)
Media Advertising Spend
Business Rankings: Radio Stations
TV Viewership - Medialogic
Client Advertising Spend - Print Media
Client Advertising Spend - Television
Media Advertising Spend
Addendum
Due to probable targeted hacking, the computation of the data relevant to the Media Advertising Spend (published on pages 122, 123, 124 and 125 in Aurora’s November-December 2021 edition) was largely corrupted, resulting in widespread, multiple errors in the data. This addendum contains the corrected data and the revised analysis based on that data.
– Editor Aurora.
TV Viewership - Medialogic
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