A few of my favourite things
A review of some of the recent ad campaigns.
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Campaign Register (May-Jun 2021)
Allied Bank Limited
Brand: ABL WhatsApp Banking Service
Brief: Promote their new service based product.
Creative Agency: Fourays Advertising
Media/Digital Agency: Spark Pakistan
Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan
Account Team: Ammar Anwer, Shahbaz Patel
Media: Print, Radio, Digital
Allied Bank Limited
Brand: Allied Express Consumer Promotion
Brief: Consumer promotion for their remittance based product
Creative Agency: Fourays Advertising
Media/Digital Agency: Spark Pakistan
Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan
Account Team: Ammar Anwer, Shahbaz Patel
Media: Print, Radio, Digital
Allied Bank Limited
Brand: MyABL Digital Banking
Brief: New campaign for digital banking
Creative Agency: Fourays Advertising
Media/ Digital Agency: Spark Pakistan
Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan
Account Team: Ammar Anwer, Shahbaz Patel
Media: Print, TV
Allied Bank Limited
Brand: My Wallet Branchless Banking
Brief: Promote their new branchless banking app
Creative Agency: Fourays Advertising
Media/Digital Agency: Spark Pakistan
Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan
Account Team: Ammar Anwer, Shahbaz Patel
Media: Print, TV
Hamdard Pakistan
Brand: Doodh Rooh Afza
Brief: Position Doodh Rooh Afza as an energy-boosting and fun beverage for children
Creative/Digital Agency: Blitz Advertising
Media Agency: Blitz (Spark)
Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Fahad Shikoh, Muhammad Shujauddin
Account Team: Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi
Media: TV, Digital, Print, POS
Hamdard Pakistan
Brand: Rooh Afza
Brief: Promote Rooh Afza as the chosen staple of every iftar table
Creative/ Digital Agency: Blitz Advertising
Media Agency: Blitz (Spark)
Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Fahad Shikoh, Muhammad Shujauddin
Account Team: Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi
Media: TV, Print, Digital, OOH
Hamdard Pakistan
Brand: Sualin Lozenges
Brief: Launch Sualin Lozenges
Creative/Digital Agency: Blitz Advertising
Media Agency: Blitz (Spark)
Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Fahad Shikoh, Muhammad Shujauddin
Account Team: Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi
Media: TV, Print, Digital, POS
McDonald’s Pakistan
Brand: McDonald’s Value Offer
Brief: Promote a new value deal for families
Creative/ Digital Agency: Manhattan Communications
Media Agency: MediaCom
Creative Team: Yasir Aslam, Shahzeb Ahmed, Sharjeel Ahmed, Ahmed Hassan, Adeeba Khan, Rafay A.Khan
Account Team: Shahbaz Mirza, Muhammad Nivyan Rehmani, Tehmina Siddiqi
Media: Digital, OOH
Qarshi Industries
Brand: Qarshi Jam-e-Shirin
Brief: Promote Qarshi Jam-e-Shirin’s as a drink for all seasons
Creative Agency: Manhattan Communications
Media Agency: Mindshare Pakistan
Digital Agency: Obrotu
Creative Team: Sharjeel Ahmed, Mehwish Hassan, Adeeba Khan, Adil Siddiqui, Junaid Siddiqui
Account Team: Ameen Lokhandwala, Ali Zaki
Media: TV, Print, Digital, OOH
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