Campaign Register: September–October 2020
Client : Bank AL Habib
BrandBank AL Habib
BriefPay tribute to the Armed Forces of Pakistan on September 6.
Creative/Media/Digital AgencyBond Advertising
Creative TeamAsif Hussain, Samreen Sarwar
Account TeamReem Ehteram
MediaPrint, Digital, Radio
Client : Coca-Cola
BrandCoca-Cola
BriefUplift the spirits of Karachi teenagers by driving relevance and brand love.
Creative AgencySoho Square
Media AgencyStarcom
Digital AgencyDigitz
Creative TeamSheharyar Ali, Jawahira Javed, Junaid Younus, Zehra Zaidi
Account TeamHassan Bangash, Kiran Iftikhar, Asfandyar Khan
MediaTV, Radio, Digital, OOH
Client : Focus & Rulz Pharmaceuticals
BrandRose-C
BriefRose-C improves the absorption of Vitamin C.
Creative/Media/Digital AgencyManhattan Communications
Creative TeamYasir Aslam, Adeeba Khan
Account TeamAshfaq Faridi, Tehmina Siddiqi
MediaTV, Radio, Digital
Client : Bank AL Habib
BrandMera Ghar Mera Pakistan
BriefPromote low-cost housing programmes with support from the GoP and SBP.
Creative/Media/Digital AgencyBond Advertising
Creative TeamAsif Hussain
Account TeamJibran Ausaf
MediaPrint, Radio, Digital
Client : Coca-Cola
BrandSprite
BriefEstablish Sprite as the ultimate answer to spicy snacking at home for teenagers.
Creative AgencySoho Square
Media AgencyStarcom
Digital AgencyDigitz
Creative TeamSheharyar Ali, Jawahira Javed, Junaid Younus, Zehra Zaidi
Account TeamHassan Bangash, Kiran Iftikhar, Kumail Zaidi
MediaTV, Radio, Digital, OOH
Client : Ismail Industries
BrandBisconni Chocolatto
BriefA bigger cookie with more chocolate.
Creative agencyManhattan Communications
Media AgencyOMD
Digital AgencyDigitz
Creative TeamSharjeel Ahmed, Mehwish Hassan
Account TeamSameer Malik, Mahnoor Nadeem
MediaTV, Digital, POS
Client : British Council Pakistan
BrandStudy UK
BriefHighlight that a UK qualification opens doors and minds along with a world-class education.
Creative/Media/Digital AgencyManhattan Communications
Creative TeamNabeel Abdul, Sharjeel Ahmed, Ahmed Hassan, Arsalan Qureshi, Khurram Siddiqui
Account TeamShumaila Firdous, Ameen Lokhandwala, Osama Mohiuddin, Ali Zaki
MediaPrint, Digital
Client : Focus & Rulz Pharmaceuticals
BrandNutriful
BriefNutriful builds strong immunity.
Creative/Media/Digital AgencyMahanttan Communications
Creative TeamYasir Aslam, Adeeba Khan
Account TeamAshfaq Faridi, Tehmina Siddiqi
MediaTV, Radio, Digital
Client : Ismail Industries
BrandBisconni Crux
BriefLaunch Bisconni’s new baked and crispy cracker, Crux, with a jingle-based campaign.
Creative AgencyManhattan Communications
Media AgencyOMD
Digital AgencyDigitz
Creative TeamSharjeel Ahmed, Mehwish Hassan
Account TeamSameer Malik, Mahnoor Nadeem
MediaTV, Digital, POS
Client : Ismail Industries
BrandBisconni Rite Gold
BriefPromote RITE Gold shell by associating the brand with gold.
Creative AgencyManhattan Communications
Media AgencyOMD
Digital AgencyDigitz
Creative TeamMehwish Hasan, Sharjeel Ahmed
Account TeamSameer Malik, Mahnoor Nadeem
MediaTV, OOH, Digital
Client : Qarshi Industries
BrandQarshi Johar Joshanda
BriefUse Qarshi Johar Joshanda regularly to build immunity.
Creative AgencyManhattan Communicatons
Media AgencyMindshare Paksitan
Digital AgencyObrotu
Creative TeamAdeeba Khan, Adil Siddiqui, Junaid Siddiqui
Account TeamAmeen Lokhandwala, Ali Zaki
MediaPrint, TV, OOH, Digital
Client : Syngenta Pakistan
BrandVirtako
BriefSyngenta Virtako is the champion’s choice.
Creative/DigitalBond Advertising
Media AgencyStarcom
Creative TeamArshad Ali, Samreen Sarwar
Account TeamShiraj Siddiqui, Shayan Yousuf
MediaPrint, Digital, OOH
Client : Nestlé Pakistan
BrandNestlé Cerelac
BriefCerelac offers complete nutrition with the added benefit of the price of a sachet.
Creative/ Digital AgencyOgilvy Pakistan
Media AgencyMaxus
Creative TeamMaryam Babar, Akrameen Irfan, Ali Hayat Rizvi, Hammad Saleem
Account TeamJunaid Ahmad
MediaTV, OOH, POS
Client : Renaissance International
BrandLahore Motorway City
BriefBuild a positive image of the Lahore Motorway City.
Creative/Media/Digital AgencyMessage Communications
Creative TeamAdnan Mazhar, Usman Mirza
Account TeamKashif Khan, Muhammad Sabir
MediaPrint, Digital, POS
Client : Telenor Pakistan
BrandTelenor 4G
BriefTelenor always gives more value to their customers’ digital needs.
Creative/Digital AgencyOgilvy Pakistan
Media AgencyStarcom
Creative TeamHamza Amjad, Shan Choudhry, Daniyal Malik, Faisal Nasir, Huma Shahid
Account TeamGohar Abbass, Aitizaz Hassan, Hamza Iftikhar, Naved Qureshi, Salman Saleem
MediaTV, Digital, OOH
Client : Nestlé Pakistan
BrandNestlé LACTOGROW
BriefLeverage the Grow Happy platform to pay tribute to Pakistan’s heroes.
Creative/ Digital AgencyOgilvy Pakistan
Media AgencyMaxus
Creative TeamMaryam Babar, Akrameen Irfan, Ali Hayat Rizvi, Hammad Saleem, Atif Waheed
Account TeamSameer Ahmed, Junaid Ahmad
MediaTV, Radio, Digital
Client : Sui Northern Gas Pipelines Limited
BrandSui Northern Gas Pipelines
BriefGas conservation campaign.
Creative/Media/Digital AgencyMessage Communications
Creative TeamAdnan Mazhar, Usman Mirza
Account TeamKashif Khan
MediaPrint, Digital, POS
Client : Unilever Pakistan
BrandCornetto
Brief‘Love in the New Normal’ by integrating Cornetto X Telenor for Gen Z.
Creative AgencyIshtehari
Media AgenacyGroupM
Digital AgencyTeam Reactive
Creative TeamShujauddin Hussaini, Umair Kazi, Tariq Khan, Kiran Zahid
Account TeamSyed Iftikhar Alam
MediaTV, Digital