Published 30 Jul, 2020 01:13pm

Campaigns for March-April 2020

Client: Bank Alfalah

BrandBank Alfalah (Covid-19) Services

BriefAwareness campaign to promote the convenience of alternative delivery channels to combat Covid-19.

Creative AgencyOgilvy Pakistan

Media AgencyMedia Pulse

Digital AgencyIntellexal Solutions

Creative TeamFaraz Ali, Waleed Ansari, Mirza Omer

Account TeamJansher Hassan, Tahir Yousuf

MediaPrint, TV, Digital

Client: McDonald’s Pakistan

BrandHappy Meal

BriefPromote the new toy series.

Creative/Digital AgencyManhattan Communications

Media AgencyMediacom

Creative TeamShahzad Ahmed, Anusha Amjad, Yasir Aslam, Subhan Ghani, Ahmed Hassan, Arsalan Qureshi

Account TeamShahabaz Mirza, Nivyan Rehmani, Tehmina Siddiqi

MediaTV, OOH, Digital

Client: Mondelez Pakistan

BrandTang

BriefPromote Tang as the most refreshing drink for the Ramzan season.

Creative AgencyOgilvy Pakistan

Media/Digital AgencyStarcom

Creative TeamWaleed Ansari, Ali Askari, Ayaz Khan, Mirza Omer

Account TeamHasaan Jalil, Tahir Yousuf

MediaTV, Digital

Client: English Biscuit Manufacturers

BrandPeek Freans Cake Up

BriefLaunch Cake Up Lemon Tart.

Creative/Digital AgencyOgilvy Pakistan

Media AgencyM/Six

Creative TeamWaleed Ansari, Ali Askari, Abdul Azeem, Alina Nabi, Nabia Vanessa Muzaffar,Moniba Qureshi

Account TeamZain Khan,Sumair Jokhio, Naved Qureshi, Tahir Yousuf

MediaTV, OOH, Digital

Client: McDonald’s Pakistan

BrandMcDonald’s

BriefPromote price discount on meals.

Creative/Digital AgencyManhattan International

Media AgencyMediacom

Creative TeamAnusha Amjad, Shahzeb Ahmed, Yasir Aslam, Subhan Ghani, Ahmed Hassan, Arsalan Qureshi

MediaOOH, Digital, POS

Client: Qarshi Industries

BrandQarshi Jam-e-Shirin

BriefPromote the premium quality of Jam-e-Shirin, backed by the highest number of local and international certifications.

Creative AgencyManhattan Communications

Media AgencyMindshare

Digital AgencyObrotu

Creative TeamArshi Ashraf, Adeeba Khan, Adil Siddiqui, Junaid Siddiqui

Account TeamAmeen Lokhandwala, Ali Zaki

MediaPrint, TV, OOH, Digital

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Campaign Watch

A review of the latest campaigns that centred around celebrating the love for Pakistan.