Aurora Magazine

Promoting excellence in advertising

Zahrah Mazhar

Comfort Food Done Well

Comfort Food Done Well

Zahrah Mazhar examines the enduring allure of Pakistani TV dramas. Updated
What’s Wrong With Good News?

What’s Wrong With Good News?

Pakistani newsrooms need to rebalance their quotients of bad versus good news, or risk permanently alienating their readers, argues Zahrah Mazhar. Updated
Unnamed Sources

Unnamed Sources

Zahrah Mazhar discusses the digital dilemma of due diligence. Updated