Shahzeb Hasan speaks to Khalid Alvi about his ACES 2020 Award and what is next for Pakistan’s master marketer.
“A good ad sells the product without drawing attention to itself” - David Ogilvy
Shahzeb Hasan on the timeless, iconic brands that we grew up with.
Shahzeb Hasan explores the difference between imitation and inspiration in marketing and advertising.
How Karachi's renowned food festival, Karachi Eat, has evolved over time.