Aurora Magazine

Promoting excellence in advertising

Zeenat Chaudhary

Steering the Dream

Steering the Dream

Zeenat Chaudhary profiles Sumaira Mirza, Executive Creative Director, Create Think Tank. Published 01 Sep, 2021 01:35pm
The Race for Expansion

The Race for Expansion

Aurora examines the impact of local modern trade on traditional retail and brand in-store strategies. Updated 25 Aug, 2021 11:55am
Whatever Will She Do Next?

Whatever Will She Do Next?

Zeenat Chaudhary profiles Jehan Ara, the iconic founder of The Nest I/O and former President, PASHA. Published 22 Jun, 2021 05:04pm
EFU’s Life Ka Backup

EFU’s Life Ka Backup

EFU's latest campaign encourages millennials to invest in their futures. Published 19 Feb, 2021 03:55pm
The Bilgiç Effect

The Bilgiç Effect

Interview with Shoaib Aftab, Director Marketing, Jazz. Published 20 Jan, 2021 03:47pm
Pushing for Car E-commerce

Pushing for Car E-commerce

Zeenat Chaudhary reports on how Vavacars intends to re-imagine the second-hand car market space. Published 21 Dec, 2020 03:29pm
Reimagining Karachi Day by Day

Reimagining Karachi Day by Day

A day in the life of Marvi Mazhar, Founder and Principal Architect, Marvi Mazhar & Associates. Published 12 Oct, 2020 02:20pm
BBDO: An All-Star Player

BBDO: An All-Star Player

BBDO Pakistan bags Agency of the Year for the fourth time - another major win in the pocket. Updated 11 Oct, 2020 04:00pm
Advertising Again in Covid

Advertising Again in Covid

IAA Pakistan’s campaign aims to restart advertising following the effects of Covid-19 on the economy. Published 07 Oct, 2020 07:06pm
Sidra Salman: Pitch Superwoman 2020

Sidra Salman: Pitch Superwoman 2020

Creative Director, Synite, talks about her honorable nomination and the impact of Pitch on the advertising profession. Updated 24 Jun, 2020 03:11pm