Aurora Magazine

Zeenat Chaudhary profiles Sumaira Mirza, Executive Creative Director, Create Think Tank. Published 01 Sep, 2021 01:35pm

Aurora examines the impact of local modern trade on traditional retail and brand in-store strategies. Updated 25 Aug, 2021 11:55am

What led him to write a book on the decline of Urdu in advertising. Published 06 Jul, 2021 10:47am

Zeenat Chaudhary profiles Jehan Ara, the iconic founder of The Nest I/O and former President, PASHA. Published 22 Jun, 2021 05:04pm

Mahmood Parekh, Chief Executive, MCM Advertising, in profile. Published 05 May, 2021 12:21pm

Shangrila’s campaign aims to celebrate traditional foods and highlight how their range of products “can add magic to these foods" Updated 15 Apr, 2021 02:36pm

Can Pakistan’s automotive industry take the plunge into the 21st century? Updated 02 Mar, 2021 03:40pm

EFU's latest campaign encourages millennials to invest in their futures. Published 19 Feb, 2021 03:55pm

Zoya Altaf, PR and Communications Manager, Reckitt Benckiser, in profile. Published 22 Jan, 2021 04:57pm

Interview with Shoaib Aftab, Director Marketing, Jazz. Published 20 Jan, 2021 03:47pm

Interview with Benish Irshad, COO, Starcom. Published 28 Dec, 2020 06:49pm

Zeenat Chaudhary reports on how Vavacars intends to re-imagine the second-hand car market space. Published 21 Dec, 2020 03:29pm

Ali Rez is the only Pakistani to have won Campaign’s prestigious prize. Published 09 Dec, 2020 04:48pm

A day in the life of Marvi Mazhar, Founder and Principal Architect, Marvi Mazhar & Associates. Published 12 Oct, 2020 02:20pm

BBDO Pakistan bags Agency of the Year for the fourth time - another major win in the pocket. Updated 11 Oct, 2020 04:00pm

Asim Abbasi in profile. Published 09 Oct, 2020 03:51pm

Unilever launches Cleanipedia in the fight against Covid-19. Published 08 Oct, 2020 12:00pm

IAA Pakistan’s campaign aims to restart advertising following the effects of Covid-19 on the economy. Published 07 Oct, 2020 07:06pm

How retail and delivery services have adapted to the ways consumers are changing where and how they shop. Updated 13 Aug, 2020 03:20pm

Creative Director, Synite, talks about her honorable nomination and the impact of Pitch on the advertising profession. Updated 24 Jun, 2020 03:11pm