DKT Pakistan makes inroads with Heer
Heer IUDs have started to make headway in Pakistan’s female contraceptives market with over 390,000 product sales
Zeenat Chaudhary
Catering to a digitally savvy market
Zeenat Chaudhary catches up with Imtiaz Mohammad, CEO, OrangeFox, to find out more about how the new company operates
Pakistani filmmakers impress in nationwide contest
Dawn.com's nationwide documentary contest took place for the second time around, showcasing Pakistan’s luminous talent.
“We will welcome international delegates with open arms”
Zeenat Chaudhary speaks to Kamran Lashari, Director General, WCLA, about preparations for AdAsia 2019.
Small retailers in a bind
As high end retail forges on, smaller ones struggle to keep afloat
“People are notoriously selfish. You have to convince them why something is good and give them an incentive”
Interview with Dr Frank Peter, Corporate Trainer for Digital Transformation and Digital Marketing.
Going for the premium cut
Introduced by Fauji Meat Limited, Zabeeha caters to a niche segment.
MullenLowe Rauf team heads to Spikes Asia 2019
Haleema Ahmed and Romaan Naeem from MullenLowe Rauf to represent Pakistan at Young Spikes Digital Competition 2019
Bulls Eye Group acquires Symbios.pk
Q&A with Shoaib Qureshy, Chief Executive, Bulls Eye Group, on his agency’s acquisition of Symbios.pk.
Gearing up for AdAsia Lahore 2019
The organising committee for AdAsia holds a curtain raiser to showcase their plans for the upcoming event.
5 ways to improve your social media game
International speaker Dr Frank Peter's tips on how to use social media successfully
More wins for BBDO Pakistan
The agency received five Lions at Cannes 2019 for ‘The Bridal Uniform’ and ‘Truck Art Childfinder’