Aurora Magazine

Promoting excellence in advertising

Fauzia Kerai Khan

Balance in the Age of the Always-On Culture

Balance in the Age of the Always-On Culture

Changing the work culture in Pakistan will involve a collective and concentrated effort from policymakers, employers and employees, writes Fauzia Kerai Khan. Updated 02 May, 2025 02:35pm
AI at Your Service

AI at Your Service

Fauzia Kerai Khan discusses how AI is redefining customisation in marketing. Published 12 Feb, 2025 02:49pm
Raise Your Brand’s Voice

Raise Your Brand’s Voice

As voice search comes of age, Fauzia Kerai Khan encourages brands to become early adopters. Updated 10 Dec, 2024 03:49pm
Disrupt and Innovate

Disrupt and Innovate

Despite the many issues that still surround them, NFTs present a mountain of untapped potential for brands, writes Fauzia Kerai Khan. Published 04 Sep, 2024 12:33pm
The Dual Glass Ceiling

The Dual Glass Ceiling

Overcoming gender and parental biases in tech and marketing. Published 12 May, 2024 08:17pm
Adopting Affiliate Marketing

Adopting Affiliate Marketing

Fauzia Kerai Khan discusses the accruing benefits of affiliate marketing for emerging and established brands. Published 10 May, 2024 10:22am
Mind the Gap!

Mind the Gap!

To be truly innovative, fintechs will require an entirely new set of skills. Published 17 Oct, 2022 11:13am
Working Up to Level Green

Working Up to Level Green

HR plays a critical role when it comes to adopting sustainable practices. Published 06 Jun, 2022 12:36pm
Leadership in Action

Leadership in Action

Fauzia Kerai Khan reflects on the life lessons imparted in Nooyi’s new book 'My Life in Full'.  Published 31 Jan, 2022 10:38am
Managing the Millennials

Managing the Millennials

How banks should capitalise on social media to manage their relationships with the young. Published 26 Oct, 2016 10:43am