Aurora Magazine

Promoting excellence in advertising

Taniya Hasan

Launching a Velo lifestyle

A look at the new flavoured nicotine pouches launched by British American Tobacco Published Feb 19, 2020 10:08am

I survived. I soared.

Beauty brands present a canvas to women who carry tales of heroism on their skin. Published Jan 24, 2020 10:45am

Jingle all the way

When it comes to jingles, simplicity matters. Updated Jan 24, 2020 04:16pm

The battle for desi-cool

Prêt-based fast fashion brands have cornered the convenience market and are now expanding their product portfolios. Published Nov 12, 2019 11:58am

Campaign Watch

A review of the most recent advertising campaigns. Updated Oct 10, 2019 10:32am

How women should lead

Q&A with Sima Kamil, Dr Ayesha Khan, Sultana Siddiqui and Shazia Syed. Updated Aug 09, 2019 05:12pm

Latté on the Chowk

The establishment of Pakistan Chowk Community Centre raises a glimmer of hope that art and culture can find a space. Updated Feb 15, 2019 10:40am

Floating free

A day in the life of Taniya Hasan. Updated Jul 03, 2019 02:40pm

Vital Tea, why so preachy?

Why Vital Tea’s latest TVC borders on holier-than-thou, hollow and preachy activism. Updated Oct 12, 2017 10:59am