What’s next?
Ali A. Rizvi, Founder, What’s Next Entertainment, on running a start-up production house.
Ali A. Rizvi
RULING THE AUDIENCES
What happens when you don't have a strategy for your content, Demonstrates Ali A. Rizvi.
The Islamic way of communication
If Islamic marketing is the next big thing, Ali A. Rizvi questions what it really means.
Adapt, integrate, succeed or else...
Smart agencies will integrate.
More than just a cherry atop the cake
Affiliations are not an essential model; nevertheless they are necessary to an agency’s long-term success.
Losing my nationality
Should Indian campaigns cross the border and be appreciated in Pakistan? Can a local ad do the same?
A good time to be in the communications business
A review of the industry in 2014 and what may be on the cards in 2015.