Bollywood celebrities sported the beautiful ensembles of a multitude of Pakistani designers, from Faraz Manan to Hussain Rehar.
Published 06 Sep, 2024 02:20pm
Shahrezad Samiuddin reflects on the loss of Haniya Aslam, the beloved musician, composer and producer.
Updated 20 Aug, 2024 01:17am
Shahrezad Samiuddin profiles farmer and actor Samiya Mumtaz.
Updated 03 Oct, 2024 10:57am
Shahrezad Samiuddin profiles Samina Ahmed.
Published 18 Jan, 2024 10:13am
Shahrezad Samiuddin profiles Nagin Ansari, CEO, Backspace.
Published 17 Jan, 2024 04:50pm
Shahrezad Samiuddin picks her Top 5 lifestyle trends of 2023.
Published 09 Jan, 2024 10:25am
Remembering Matthew Perry
Published 02 Nov, 2023 12:05pm
This year’s Independence Day campaigns are like compasses directing us through the rough seas of our nation's challenges.
Updated 15 Aug, 2023 05:32pm
Shahrezad Samiuddin pays tribute to the iconic actor, Shakeel.
Updated 11 Jul, 2023 09:35pm
Which brands stood out this Ramzan?
Published 08 May, 2023 03:09pm
Patangeer's Amtul Baweja and Fahad Tariq Khan in profile.
Published 06 Jul, 2022 11:18am
"Concepts are more effective when the audience can see itself in the situations doing what the characters are doing"
Published 23 May, 2022 11:32am
Afia Salam, advertising practitioner, journalist and advocate, in profile.
Published 25 Jan, 2022 12:38pm
Shahrezad Samiuddin on the much-welcomed influx of South Korean pop culture.
Published 19 Jan, 2022 10:12am
Ten marketing/media professionals list down the top five of everything in 2020.
Updated 04 Jan, 2023 12:41pm
MoltyFoam and Mashion break through the clutter with their new campaign.
Published 21 Jan, 2021 04:30pm
Did a recent TVC warrant the controversy it stirred up?
Updated 15 Oct, 2020 06:44pm
If you are South Asian, you probably won’t find anything controversial in Indian Matchmaking.
Updated 12 Aug, 2020 11:36am
Ads that kept us engaged during Ramzan and Eid, according to Shahrezad Samiuddin.
Updated 24 Jun, 2020 02:30pm
Shahrezad Samiuddin's take on Pakistan's latest favourite drama serial.
Updated 24 Jun, 2020 03:17pm
