Campaigns for January-February 2021
Client: Colgate-Palmolive Pakistan
BrandBrite anti-bacterial detergent (fights stains, kills 99.9% bacteria)
BriefLaunch an anti-bacterial variant of Brite Detergent.
Creative AgencySpectrum VMLY&R
Media AgencyMediacom
Digital Agency Synite Digital
Creative Team Asrar Alam, Muhammad Irfan
Account Team Uzma Akhtar, Hyder Ali Rafi
Media Print, TV, Digital
Client: McDonald’s Pakistan
Brand McDonald’s World Famous Fries
Brief Beat the international and local competition with Loaded Fries.
Creative/ Digital Agency Manhattan Communications
Media Agency Mediacom
Creative Team Shahzeb Ahmed, Sharjeel Ahmed, Yasir Aslam, Ahmed Hassan, Adeeba Khan, Nabeel Samad, Khurram Siddiqui
Account Team Shahbaz Mirza, Muhammad Nivyan Rehmani, Tehmina Siddiqi
Media Radio, Digital, OOH
Client: P&G Pakistan
Brand Pantene
Brief Pantene Reduces Hair Loss
Creative Agency JWT|Grey
Media Agency Starcom
Digital Agency Symmetry
Creative Team Mehr Hamid, Yawar Iqbal, Saad Saif
Account Team Danish Khan, Sara Koraishy, Nadir Zia
Media TV, Digital, POS
Client: Colgate-Palmolive Pakistan
Brand Protex – Wash Karo Protex Karo
Brief Launch an international anti-bacterial brand during the pandemic.
Creative Agency Spectrum VML&R
Media AgencyMediacom
Digital Agency Synite Digital
Creative Team Asrar Alam, Mahmood Ali, Muhammad Irfan
Account Team Uzma Akhtar, Hyder Ali Rafi
Media Print, TV, Digital
Client: McDonald’s Pakistan
Brand McDonald’s Wrap
Brief McDonald’s gives consumers food choices.
Creative/Digital AgencyManhattan Communications
Media Agency Mediacom
Creative Team Shahzeb Ahmed, Sharjeel Ahmed, Yasir Aslam, Ahmed Hassan, Adeeba Khan, Rafay Khan
Account Team Shahbaz Mirza, Nivyan Rehmani, Tehmina Siddiqi
Media Radio, Digital, OOH
Client: Punjab Oil Mills
Brand CanOlive
Brief Promote Canolive as healthy and tasty
Creative Agency JWT|Grey
Media Agency Starcom Pakistan
Digital Agency Mirum Agency
Creative Team Syed Yawar Iqbal
Account team Sara Koraishy
Media Print, TV, Digital
Client: Continental Biscuits
Brand Lu
Brief Promote the Lu biscuits portfolio.
Creative Agency JWT|Grey
Media Agency GroupM
Digital Agency East River
Creative Team Mehr Hamid, Yawar Iqbal, Saad Saif
Account Team Mushtaq Abdullah, Sara Koraishy, Nadir Zia
Media TV, OOH, Digital, BTL
Client: MCB Bank Limited
Brand MCB Pyara Ghar
Brief Promote home loans through the State Bank’s mark-up housing subsidy scheme.
Creative/DigitalMullenLowe Rauf
Media Agency Maxus
Creative Team Kayzad Giara, Waqas Minhas, Kiran Murad, Riaz Rehman
Account Team Naveed Minhas, Saima Yousaf
Media Print, TV, Radio, Digital
Client: VavaCars
Brand VavaCars
Brief Promote VavaCars as a consumer-centric business.
Creative Agency Manghi Communication Solutions
Media Agency m/SIX
Digital Agency;Omnicom Media
Creative Team MCS creative
Account Team Salman Mukaddam, Osamah Nasir
Media Digital