Ogilvy Pakistan wins Campaign’s Agency of the Year Award

Ogilvy & Mather Pakistan recently won the Pakistan Agency of the Year (AOY) Award at Campaign’s Asia-Pacific South Asia Agency of the Year Awards.

JWT Pakistan and Spectrum Y&R won the silver and bronze awards respectively. According to Asim Naqvi, CEO, O&M Pakistan, his agency entered the Awards for the first time this year because we have been “actively focusing on business excellence.” He says the submission process was very comprehensive, requiring the agency to submit information regarding business results, people development and creative work. “I am extremely proud of the fact that in the period under review [October 2013 to November 2014], our churn rate dropped considerably, we did not lose any business and although we did resign one account, we had the highest new business year, our people completed 4,500 hours of training and we did some great campaigns, including Coke Connect, Sprite & Spicy, Nestlé Fruita Vitals Flavours of the World and Mondeléz Baara Bajay.”