Aurora Magazine

Promoting excellence in advertising

Trends

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Opinion

A new dawn in lawn

A new dawn in lawn
This year, lawn brands gave women more than just a variety of clothes; they gave them importance.
Making Waves

Hail a Paxi

Hail a Paxi
PAXI, a taxi service catering exclusively to women, will officially begin services on March 23, 2017.
Books & Reviews

Giant with a J

Giant with a J
"Meet Our Friend JJ: An Anthology about Javed Jabbar" – a collection of personal tributes paid to Javed Jabbar.
Making Waves

Retail goes omni

Retail goes omni
Moving to an omni-channel experience is a dramatic shift in the retail business but one filled with immense opportunity.
Opinion

Women’s Day woes

Women’s Day woes
Why there is a dire need to push for better and more equitable representation of women in traditional and digital media.