Aurora Magazine

Promoting excellence in advertising

Rajaa Moini

Five feel-good TV commercials

Five feel-good TV commercials

Local and regional ad campaigns which make use of 'joy marketing' and 'feel-good' vibes to their advantage. Updated Jul 03, 2017 11:41am
A hashtag away

A hashtag away

How to effectively use hashtags for social media marketing. Published Jun 08, 2017 09:32am
The virality of Dubsmash

The virality of Dubsmash

As Dubsmash soars on the popularity chart, a look at how brands and content makers can cash in on the video selfie app. Updated Feb 02, 2016 12:15pm