Aurora Magazine

Promoting excellence in advertising

Marylou Andrew

Affairs of the heart

Affairs of the heart

Juggun Kazim, actor, host and model, in profile. Published Sep 20, 2017 12:23pm
The man behind the brands

The man behind the brands

Aly Mustansir., Chief Marketing Officer, Bank Alfalah, in profile. Published Jul 14, 2017 02:39pm
Taxing growth

Taxing growth

An overview of Pakistan’s telecom industry and why it needs tax reforms in order to grow. Updated Apr 04, 2017 10:01am
The red effect

The red effect

Exploring how Chinese goods and services are impacting the Pakistani market. Published Mar 20, 2017 03:40pm
You’ve come a long way, baby!

You’ve come a long way, baby!

Plenty of women have made it big in advertising around the world, making invaluable contributions to the business. Updated Mar 16, 2017 11:48am
Disney after Beauty and the Beast

Disney after Beauty and the Beast

Why introducing a gay character in the film is exactly in line with Disney’s mission and values. Published Mar 13, 2017 10:25am
Media planning mavens

Media planning mavens

In conversation with four women who are at the helm of some of Pakistan's largest media planning and buying agencies. Updated Mar 10, 2017 05:22pm
Girl, Interrupted?

Girl, Interrupted?

Can women find their place in Pakistani advertising agencies? Updated May 01, 2017 08:06am
Tempered to perfection

Tempered to perfection

Master chocolatier Lal Majid (of Lal's Chocolates) in profile. Updated Mar 07, 2017 10:30am
Tesco comes to Pakistan

Tesco comes to Pakistan

Adnan Hamid, CEO, Limestone Private Limited, on the launch of Tesco private label in Pakistan. Published Mar 03, 2017 10:30am
Rinsing out labels

Rinsing out labels

What makes Ariel’s ‘Wash the Label’ campaign stand out? Updated Jan 20, 2017 12:14pm