Aurora Magazine

Promoting excellence in advertising

Tariq Ziad Khan

The Amazon model

The Amazon model

How Jeff Bezos' vision has transformed Amazon into the world’s largest online shopping retailer. Published Dec 11, 2017 03:51pm
Digital accountability

Digital accountability

Digital marketing has taken issues such as the invasion of privacy, stalking and hate speech to unprecedented levels. Published Sep 08, 2017 10:29am
Ephemeral but here to stay

Ephemeral but here to stay

How ephemeral platforms like Snapchat have changed the rules of social media. Published Apr 14, 2017 09:00am
Still Wonderful at 75!

Still Wonderful at 75!

On the 75th anniversary of her first comic appearance, the UN has made Wonder Woman a symbol of women empowerment. Updated Nov 08, 2016 10:07am
Windows of opportunity

Windows of opportunity

Will Windows 10 lift Microsoft’s fortunes after the fiasco of the 8 version? Published Oct 20, 2015 09:50am
Open sesame!

Open sesame!

What Alibaba can teach e-commerce websites anywhere in the world. Updated Nov 19, 2017 03:42pm
Beyond mere Facebook

Beyond mere Facebook

The launch and strategic importance of Facebook Paper. Updated May 27, 2015 02:36pm