Aurora Magazine

Promoting excellence in advertising

Noaman Asar

Great Expectations

Great Expectations

Noaman Asar discusses how Pakistani consumers have radically altered in their expectations and behaviour. Updated 16 Jan, 2024 02:47pm
Decoding digi sapiens

Decoding digi sapiens

We are living in the age of digi sapiens and brands will need market research even more than before to understand them Updated 05 Mar, 2019 10:39am