Aurora Magazine

Promoting excellence in advertising

Amber Arshad

See you at #MyWarFace

The #MyWarFace campaign aims to encourage agency and brand participation in the PAS Awards 2017. Published Apr 11, 2017 04:11pm

Online and onwards

Although online travel sector is at its nascent stage in Pakistan, many growth enablers can help push it forward. Published Apr 09, 2017 11:32am

Swinging to the tune

As PSL 2017 kicks off with an adrenaline-pumping start, we review the official songs of the five teams. Updated Feb 13, 2017 09:39am

Feeling the beat

A very Pakistani initiative that has enabled hearing impaired people to experience music. Updated Dec 26, 2016 02:03pm

A capital asset

Maheen Rahman, CEO of Alfalah GHP, in profile. Updated Oct 14, 2016 02:26pm

When content meets marketing

Brand managers need to take advantage of content marketing if they want to create lasting brand recall. Published Sep 17, 2016 10:22am

Time to CupShup

Dalda Foods launches Dalda CupShup. Published Jul 21, 2016 11:07am