Aurora Magazine

Promoting excellence in advertising

Julian Saunders

Where do Digital Natives come from?

Millennials may be demanding, but there is nothing better for brand health than to hook them, says Julian Saunders. Updated Jan 16, 2017 09:43am

How lofty is your brand?

Julian Saunders on the big trend that higher purpose branding has become. Published Jun 10, 2015 10:16am

Changing gears

Exploring how digital is driving innovation in automotive marketing. Updated May 05, 2015 04:07pm

Changing gears

Exploring how digital is driving innovation in automotive marketing. Updated Dec 04, 2014 05:03pm

Worth the tweet

A review of 'Hatching Twitter' by Nick Bilton. Updated May 27, 2015 02:34pm